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El Doble Grado en Publicidad y Relaciones Públicas + Protocolo y Organización de Eventos forma profesionales capaces de diseñar estrategias de comunicación corporativa, gestionar la imagen de organizaciones e instituciones y liderar la organización de eventos empresariales, institucionales, culturales y sociales. Una formación que integra publicidad, marketing, relaciones públicas, comunicación institucional y protocolo para responder a las necesidades de un sector en constante evolución.

A lo largo del programa aprenderás a desarrollar planes de marketing y comunicación, gestionar la reputación de marcas y organizaciones, diseñar estrategias de relaciones públicas y dominar las técnicas de protocolo, organización y dirección de eventos, tanto presenciales como híbridos y digitales. El plan de estudios incorpora los principales modelos de protocolo nacional e internacional, así como las herramientas más demandadas por empresas, instituciones y agencias especializadas.

Una formación diferencial para desarrollar tu carrera en agencias de comunicación y publicidad, departamentos de comunicación corporativa, marketing, relaciones institucionales, organización de eventos, protocolo oficial, empresas, consultoras y organismos públicos, en un entorno profesional cada vez más internacional y conectado.

El Grado en Publicidad y Relaciones Públicas de la Universidad Nebrija es uno de los cinco mejores Grados en Publicidad de España según el prestigioso Ranking El Mundo.

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La Semana de la Comunicación y las Artes de la Universidad Nebrija refleja una forma única de aprender: vivir la profesión desde el primer día.

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Marta Perlado, decana de la Facultad, nos descubre cómo, durante una semana intensa, el Periodismo, la Comunicación Audiovisual, la Publicidad, el Marketing, el Diseño de Moda, el Diseño Digital, las Bellas Artes, el Protocolo y las Artes Escénicas cobran vida junto a grandes referentes de cada industria. 

Con la Mercedes-Benz Fashion Week Madrid como gran protagonista, encuentros con profesionales, talleres de vanguardia y experiencias en escenarios reales, Nebrija demuestra su fortaleza: una Facultad donde el talento se conecta con la industria y la formación se convierte en profesión desde el primer día.

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Porque comunicar una marca requiere buenas ideas, estrategia y experiencias capaces de conectar con las personas. Este doble grado integra publicidad, relaciones públicas, comunicación institucional, protocolo y organización de eventos, ofreciendo una visión amplia de la comunicación profesional.

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Estudiarás branding, creatividad, planificación publicitaria y comportamiento del consumidor junto con comunicación corporativa, relaciones institucionales, protocolo y producción de eventos. Aprenderás a diseñar estrategias y a convertirlas en campañas y experiencias.

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La Facultad desarrolla actividades como el Festival TOCADOS y ha acogido Mercedes-Benz Fashion Week Madrid. Son referencias concretas para comprender cómo interactúan marcas, creatividad, relaciones públicas, medios y organización de eventos en la industria.

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Publicidad aporta creatividad, estrategia de marca y campañas; Comunicación Estratégica añade gestión de reputación, relaciones institucionales y eventos. La combinación permite comprender la comunicación de una organización desde sus mensajes hasta sus experiencias con el público.

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Porque estudiarás en un entorno donde publicidad, eventos y comunicación estratégica se relacionan con proyectos y profesionales. El doble grado oficial publicado por Nebrija comprende cinco cursos y 360 ECTS, con formación presencial en Madrid-San Francisco de Sale

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Si ya tienes claro qué quieres estudiar o quieres valorar y confirmar tus opciones descubre cómo puedes conseguir tu admisión en la Universidad Nebrija. Tres pasos para conocerte, valorar tu potencial y acercarte a la carrera universitaria que has elegido.

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Da el primer paso para estudiar en la Universidad Nebrija. Cumplimenta sin compromiso el formulario indicado a continuación y solicita tu admisión en el Grado o Doble Grado que te interesa. Nuestro equipo de asesores académicos te acompañará para conocer tus opciones y resolver tus dudas.

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En la Universidad Nebrija apostamos por el talento: los mejores perfiles que hayan realizado el proceso de admisión podrán acceder a la Beca Excelencia de Dobles Grados del 80% de docencia, impulsando así tu desarrollo académico y su proyección futura personal, profesional e internacional. 

Solicita tu admisión para poder acceder a esta oportunidad.

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La Facultad de Comunicación y Artes de la Universidad Nebrija es un espacio donde las ideas se exploran, se comparten y se convierten en proyectos a través del arte, el diseño y la comunicación.

Como venue partner de Mercedes-Benz Fashion Week Madrid, abrimos nuestro Campus Madrid-San Francisco de Sales a una de las grandes citas de la industria creativa. Para los estudiantes, supone vivir de cerca cómo se prepara y desarrolla un evento profesional y conocer a diseñadores, marcas, medios y empresas. Esa presencia en el campus acerca la formación al entorno empresarial y muestra cómo distintas disciplinas colaboran para hacer realidad un proyecto.

Aquí, una idea puede tomar forma como una pieza audiovisual, una campaña, una propuesta escénica o una experiencia para el público. Los estudiantes desarrollan una mirada propia, trabajan con compañeros de otras áreas y aprenden a tomar decisiones creativas en proyectos conectados con la realidad profesional.

Así se aprende en Nebrija: uniendo conocimientos, experimentación y contacto con la industria para dar forma a ideas capaces de conectar con los demás.



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Profundiza en publicidad digital, creatividad publicitaria, relaciones públicas, comunicación institucional, protocolo empresarial, organización de congresos y eventos, patrocinio, gestión de marcas y comunicación de crisis. Una combinación que te permitirá comprender cómo se construye la identidad de una organización, cómo se comunica su valor y cómo se generan experiencias capaces de fortalecer su posicionamiento y reputación.

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Nuestros programas en las Facultades de Economía y Empresa, Derecho y Relaciones Internacionales, y Comunicación y Artes integran la Microcredencial NextGen Talent, diseñada para formar líderes preparados para un entorno global.

¿En qué consiste esta Microcredencial? Es una experiencia formativa única de muy alto valor profesional y académico que combina Workshops con expertos y directivos, un programa de acompañamiento personalizado para potenciar competencias clave y un Study Tour internacional (Capstone) en una universidad internacional de prestigio en Montreal, Miami, Boston, Hong Kong, Singapur o Shanghai. Un enfoque diferencial que conecta aprendizaje y realidad profesional desde el primer día.

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Consulta el precio de la matrícula de cada programa y planifica tu trayectoria con confianza. También ofrecemos becas, descuentos y opciones de pago flexibles para ayudarte a financiar tus estudios más fácilmente.

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